https://i.vimeocdn.com/video/2039145731-7d25a1e5746d879acabe8f6bfc0f8ff289df2d2eaf5450cfd5a1de90d6d74ab7-d

Denis Carter: Creative Portfolio

About Me

I grew up in New York and got my start studying Graphic Arts at FIT. Since then, I’ve spent over 20 years working across branding, marketing, and digital content.

I’ve led creative for national campaigns, built content systems for franchise networks, and worked across everything from print and email to video and social.

I like solving problems visually, whether that’s simplifying a message, improving engagement, or making a brand feel more consistent.

Outside of work, I’m into hip hop, alt rock, and movies (even though I don’t get to the theater as much as I would like). I’ve got two boys and a black Bengal cat that keep life interesting.

Creative Specialist - DuraServ

Corporate Content & Video – DuraServ

At DuraServ, I worked closely with corporate communications, marketing, and leadership teams to create content that supported both internal and external messaging. This included video, social content, and digital assets used across multiple platforms.

With my video editing skills I helped improve clarity and engagement of internal communications through video and digital content, supporting company-wide messaging and brand consistency.

Tools used: Adobe Premiere Pro, After Effects, Photoshop, Illustrator

Additional Contributions

In addition to video production, I created a wide range of digital content including social media graphics, internal communications assets, and branded materials used across web, email, and internal platforms.

Due to company policy, most work created in this role is not publicly shareable.

AI Fashion Fusion – Founder / Creative Lead

AI Fashion Fusion started as a personal challenge to see if I could create and launch a fully realized brand using AI tools and my design background. From concept to execution, I handled every aspect of the business, combining traditional design skills with emerging AI workflows.

View AI Fashion Fusion website

Social Content Focus

Strategic and Insightful

These videos were created during the early launch phase to explore how AI-generated visuals perform in short-form social content.

Generating Excitement

I created them as part of building the brand from scratch, testing different styles and approaches to see what resonated most.

Creative Storytelling

Each piece was designed to blend fashion, motion, and AI turning static concepts into dynamic, scroll-stopping content.

Cookies by Design

Designing Across Channels, Campaigns, and Customer Moments

My time at Cookies by Design gave me the opportunity to shape the brand across multiple touchpoints—from email and web to print and social media. I worked on everything from campaign launches to brand standards, making sure each piece felt cohesive, on-brand, and easy for customers to connect with.

These printed marketing pieces served as a key marketing tool for both Cookies by Design and Cupcake by Design, helping franchise locations showcase products in a consistent, visually appealing way. The goal was to create something that felt both on-brand and easy to use for customers and store owners alike.

Social Video Content

I created short-form social media videos for product promotions and seasonal campaigns, using motion, typography, and product visuals to make the brand feel more dynamic and engaging online.

These videos were created to give Cookies by Design’s social content a little more energy, especially around promotions and seasonal launches.

Short-form video became a simple way to highlight products, add movement to the brand, and keep social content feeling fresh.

I used these pieces to bring products to life in a way that felt quick, engaging, and easy to connect with on social.

Corporate and General Email Campaigns

Brand Guidelines – Cookies by Design

With multiple franchise locations and ongoing marketing initiatives, maintaining a consistent brand was critical. The goal was to create clear, usable brand guidelines that ensured all materials—both internal and external—stayed aligned with the company’s identity.

Brand Guidelines – Cupcake by Design

Cookies by Design General Gift Guide

The gift books became a core marketing asset across franchise locations, helping present products in a clear, consistent, and visually engaging way that supported both in-store and customer-facing experiences.

Cookies by Design Holiday Gift Guide

Inspiring Visual Artwork

Connect with me

Your Creative Queries

Send your message or inquiry using the form below. I will respond promptly.

Denis Carter

+1-917-690-2934 deniscarter1@gmail.com

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Denis Carter - Creative Services Portfolio

Dallas, TX | Creative Portfolio by Denis Carter

+1.917-690-2934

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